Search Marketing Services
In the ever changing search marketing landscape you want someone you can trust with your business and who can  help you anticipate future trends. I’ve been involved in search marketing for over 8 years and advertising for over 20. My objective with clients is not to focus solely on rankings, but to ultimately increase revenue for a business.
I can assist you with:
 Brand Identity: making sure your target market knows about you and knows how to find you.- Expand Your Market: building your reach via social media, blog subscribers, newsletter subscribers and leads
- Content: creating content that based on providing value to your prospects, tailored to their market and requirements in the buying process
- Engagement: support to help you develop trust and rapport with your prospects and customers to help with customer acquisition and building referrals.
- Reputation Manaagement: offer suggestions on how to create a consistent message about your business across all mediums and offer help with negative remarks..
- Lead Generation and Conversion: implementing tactics to nurture those leads until they are sales ready
- Analytics and Reporting: using closed loop analytics we provide a monthly report so you can see what is working and what is not. Linking your results right back to the specifics like keywords and offers.
This is how I accomplish it:
- Strategic Marketing Plan: Develop a Strategic Marketing Plan that includes tasks and timeline aligned with your business objectives.
- Keyword Analysis: Identifying the keywords your prospects use, so they can find you when they're looking.
- Site Audit: Examine your site to find any potential conflicts with visitors and search engines.
- Search Engine Optimization: Implementing ethical SEO methods to improve your site’s rankings and reach.
- Pay Per Click Management: Have campaigns that target your specific market and whose cost per click is lower than your competitors.
- Social Media Optimization: Strategies and tactics to open lines of communication to your clients and prospects.
- Content creation Content not just for your website, but social media and press releases, as well.
- Local Search For business serving specific locations, ensure directory listings are complete. Ensure that business can be found on mobile phones.
- Analytics Examining who is visiting your site, how they found it, and how they respond to it.
- Lead generation and conversion Offer suggestions on creating compelling offers, calls to action, and landing pages.
- Research and analysis: Analyze site, competitor's sites, and emerging trends to identify areas of improvement to increase leads and conversions.
All of these services can be incorporated into my search engine marketing packages.
Contact me today if you are looking for a SEO specialist to assist with or consult on your site. I’ll provide an honest appraisal. I’ll assess your site, analyze your marketing campaign, learn from your competition, and find the most relevant keywords to target your market.
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